Real Easter Eggs coming to our store soon!

A church backed campaign has succeeded in convincing retailers to stock The Real Easter Egg, the UK’s first and only Fairtrade charity egg to mention Jesus on the box.

A number of independent shops and a selection of cathedrals are stocking The Real Easter Egg. WE HAVE A LIMITED QUANTITY NOW IN STOCK!!!

In September 2010 a campaign to prove demand for The Real Easter Egg was launched by the Church of England’s Bishop of Manchester. It received national and international attention and was backed by the Archbishop of York and other church leaders.

Campaign organisers asked church schools, churches and individuals to place a direct mail order for The Real Easter Egg from October 2010 onwards. Over 70,000 eggs were ordered in the first few weeks overwhelming the manufacturer who had to increase production in an attempt to meet demand. Manchester based Meaningful Chocolate Company, who developed the egg and ran the campaign, believe it is the UK’s biggest selling direct mail order Easter egg.

David Marshall, speaking for the Meaningful Chocolate Company, said; “We are delighted that our customers have made The Real Easter Egg such a success. I think we have proven that people are not afraid to buy The Real Easter Egg and we hope we have changed the face of Easter forever.”

The Rt Revd, Nigel McCulloch, Bishop of Manchester, said; “It is great news that for the first time people will have the chance of buying an Easter egg from a shop that explains the significance of the festival on the box. Through the charitable donation and its Fairtrade chocolate the egg brings to light the Easter themes of hope and new life. I believe there will be widespread support for the product from the faith community with many others likely to be interested.”

Making a big chunk of difference....

The retail price of The Real Easter Egg is £3.99. It is made from high quality Fairtrade chocolate. Two charities benefit from the sale of the egg: Traidcraft Exchange receives 30 pence from every egg sold and Baby Lifeline will receive 10% from Real Easter Egg net profits.

We'll let you know when our Easter Eggs are delivered!